Blog & Resources

11 Profitability Measurements to Understand


Measuring and understanding the profitability of a business is vital to its success.


The accounts that help to measure and effect your profitability include:




Profit and Loss 


Increase

Decrease

Revenue

the total amount the business generates from the sale of its goods and / or services


 

     


       

Revenue Growth Percentage

the percentage change in revenue from one period to another


     


       

Gross Margin

the difference between the revenue and the cost of goods / services sold


     


     

Overheads

costs that the business incurs that cannot be directly related to a revenue activity


     


       

Overheads Percentage

overheads as a percentage of revenue

     

       

Operating Profit

revenue less COG/SS and overheads.


     


       

Operating Profit Percentage

operating profit as a percentage of revenue


     

 

       


EBITDA

revenue less COG/SS and overheads


     


       

Net Profit

allows for the taxes associated with profits


     


     

Net Profit Percentage

as a percentage of revenue


     


     

Retained Profits

accumulated of net profits / losses less dividends paid to shareholders


     


     



If you would like to discuss further, please contact us:
 
 

McNamara & Company - Chartered Accountants, located minutes from the Melbourne CBD
www.mcnamaraandco.au/contact-us
Phone +61 3 9428 1062
Email admin@mcnamaraandco.au

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